I just saw a Volkswagen GTI with license plates that read “BADWABIT”. Made me laugh. (Because the GTI is the turbocharged version of the Volkswagen Golf Mk5, which was marketed in the United States as the Rabbit, but has now been reverted back to Golf. You got all that?)
On a related note, the ad campaign for the 2007 GTI—handled by the awesome ad agency Crispin Porter + Bogusky—was ridiculously memorable. An evil, black demon doll known as “Fast” growls at the driver in a deep, menacing basso to not let his girlfriend get in because “he’d rather not carry around that extra weight” in one ad spot. Another has “Fast” growling at someone deciding between pick-up or delivery in the pouring rain, declaring that delivery is for the weak. The rest of the spots are just as hilarious.
“Make friends with your Fast.”
